Discover what Labubu is, the origin of this mischievous toy character, its collectible series, creator Kasing Lung, and why Labubu figures are dominating the art toy world.
Introduction: What is Labubu?
Labubu is a mischievous, wide-eyed fantasy creature turned collectible designer toy, created by artist Kasing Lung in collaboration with POP MART. Known for its quirky personality, oversized ears, and whimsical charm, Labubu has become a beloved icon among toy collectors and art toy enthusiasts worldwide.
From limited edition releases to viral fan creations, Labubu isn’t just a toy—it’s a cultural icon that bridges the worlds of storytelling, art, and emotional nostalgia.
Who Created Labubu?
The character Labubu was designed by Kasing Lung, a Hong Kong-born illustrator and visual artist. Labubu originally appeared in his illustrated storybooks before gaining fame as a vinyl figure under the POP MART brand—a Chinese collectibles giant.
Kasing Lung’s artistic style blends dark fantasy with childlike innocence, giving Labubu a unique appeal that resonates with both kids and adults.
The Labubu Toy Evolution: From Book to Collectible
Labubu’s rise to fame began when POP MART released the first wave of blind box Labubu toys. Each series features uniquely themed Labubu variants—from firefighter editions to Halloween monsters.
Popular series include:
- Forest Night Series
- Labubu The Monster
- Fire Rescue Edition
- Christmas Labubu
Collectors eagerly anticipate each drop, often queuing online or visiting POP MART stores across Asia to score rare figures.
Why is Labubu So Popular?
Labubu’s popularity is driven by a mix of:
- Artistry: Each toy is hand-sculpted and conceptually rich.
- Nostalgia: Labubu’s whimsical, sometimes creepy aesthetic taps into childhood fantasy.
- Exclusivity: Limited edition and regional exclusives make each Labubu a collector’s prize.
- Community: A growing fanbase on Instagram, TikTok, and YouTube showcases unboxings, fan art, and AI-generated Labubu creations.
Labubu toys are often resold on secondary markets like StockX or eBay for double—or triple—the original price.
Labubu’s Personality and Storyline
Labubu isn’t just a cute figure—it has lore. In Kasing Lung’s universe, Labubu is part of the “The Monsters” family, known for their mischief, bravery, and emotional depth. Though it often causes trouble, Labubu’s character arc is about friendship, loyalty, and imagination.
Fans often compare Labubu to characters like Kuromi, Skull Panda, and Sonny Angel—each with distinct personalities but united by their collectible charm.
Where to Buy Labubu Toys
Looking to get your hands on a Labubu toy? Here are the top places:
- POP MART Official Stores (Online & Physical)
- Taobao / AliExpress
- Amazon / eBay
- Toy Conventions
- POP MART Blind Box Machines (Asia Only)
Pro tip: Always check authenticity. Fake Labubu figures are circulating online. Look for official logos and packaging details.
Labubu and the Rise of AI Fan Creations
With AI tools becoming popular, fans are now generating:
- AI-animated Labubu videos
- Labubu-themed wallpapers & posters
- Labubu cosplay and motion prompts
This keeps Labubu relevant in the age of digital creativity, opening new doors for storytelling and fan engagement.
Final Thoughts: Why Labubu Matters
Labubu isn’t just a vinyl figure—it’s an emotional experience. Whether you’re a seasoned toy collector or a curious newcomer, Labubu offers a magical blend of art, nostalgia, and personality. Understanding what Labubu is gives you a glimpse into one of the most heartfelt phenomena in the world of designer toys.
FAQs Q: What is Labubu made of?
A: Most Labubu toys are made from high-quality PVC or vinyl.
Q: Are Labubu toys suitable for kids?
A: While safe, most are designed for collectors aged 15+.
Q: Is Labubu a boy or girl?
A: Labubu’s gender is not defined, adding to its universal charm.
Q: Are Labubu figures limited edition?
A: Yes! Most are produced in limited runs with collectible rarity ratings.
