Curious about Labubu? Discover everything you need to know about Labubu by POP MART, including toy types, price ranges, rare figures, real vs fake tips, and why collectors love them in 2025.
Who or What Is Labubu?
Labubu is a mischievous, wide-eyed creature created by renowned artist Kasing Lung and produced by the popular collectible toy company POP MART. Since its first appearance, Labubu has captured the imagination of art toy fans, collectors, and even casual enthusiasts across the globe.
With its signature sharp teeth, expressive eyes, and diverse costume themes, Labubu has become one of the most iconic designer toys of the decade.
In this complete guide, you’ll discover:
- The history and story of Labubu
- Types of Labubu figures available
- 2025 price trends for Labubu dolls
- Real vs fake Labubu tips
- Where to buy rare or authentic Labubu figures
Whether you’re a new fan or seasoned collector, this is your essential Labubu resource.
The Origins of Labubu: Who Created It?
Labubu was born from the mind of Kasing Lung, a Hong Kong-based artist and illustrator known for blending fairy-tale horror with whimsical charm. Labubu was part of his illustrated world called The Monsters, which gained traction through books and art prints.
POP MART partnered with Kasing Lung to turn Labubu into a line of vinyl toys—starting small but exploding into international recognition.
Today, Labubu appears in:
- Blind box collections
- Themed series (e.g., Fire Rescue, Forest Night, Monster Labubu)
- Limited-edition collabs (e.g., Kuromi, Wizard Series)
What Makes Labubu So Popular?
1. Emotional & Visual Appeal
- Cute but edgy aesthetic (fangs + fluff!)
- Unique personalities in each design
2. Blind Box Collecting Experience
- Every box is a surprise
- Secret and hidden editions create excitement
3. Scarcity & Exclusivity
- Limited drops, regional releases, and event-only figures
- Makes collecting Labubu a chase, not just a purchase
Labubu by POP MART: Toy Formats & Editions
Here are the major types of Labubu dolls you’ll encounter in 2025:
🔹 Blind Box Series
- Most common format
- Retail at $10–$15 per box
- Includes 12 base figures + 1 secret rare (chase)
Popular blind box series:
- Forest Night Labubu
- Monster Labubu
- Fire Rescue Labubu
🔹 Limited Editions & Event Exclusives
- Regional release only (e.g., Shanghai, DCON USA)
- Price range: $80 – $400+ on resale market
🔹 Artist Collaboration Editions
- Crossovers with brands like Sanrio (Kuromi)
- Lower production, high resale demand
🔹 Super Labubu Figures (Larger Size)
- 8 to 12 inches tall
- Display pieces for serious collectors
- Some include built-in lights or articulated parts
Labubu Doll Price Trends in 2025
Prices vary based on rarity, edition, and market trends.
| Edition Type | Avg Retail Price | Avg Resale Value (2025) |
|---|---|---|
| Blind Box | $12 – $15 | $25 – $50 (standard) |
| Secret Chase | N/A | $120 – $300+ |
| Limited Drop | $60 – $80 | $200 – $400+ |
| Super Figure | $80 – $150 | $150 – $350 |
Most rare Labubu toys see at least 3x value increase within a year of release.
How to Spot Real vs Fake Labubu Dolls
✅ Real Labubu:
- Comes with POP MART official box and seal
- High-quality paint and material
- Laser-etched serial or authenticity sticker
- Sometimes includes QR code for app verification
❌ Fake Labubu:
- Blurry box art or missing logos
- Paint smudges, poor color consistency
- Sold without box or in “bulk” listings
Always verify with official sources or scan via the POP MART app.
Rare Labubu Figures to Watch For
- Moonlight Forest Night (Secret)
- Bride of Darkness (Halloween 2023 Exclusive)
- Labubu × Kuromi (Collaboration)
- Rainbow Wizard Edition
- DCON Steampunk Labubu
These rare figures often command prices over $200 on StockX and fan marketplaces.
Where to Buy Authentic Labubu Toys
Best Places to Shop:
- ✅ POP MART Official Website / App
- ✅ Amazon (POP MART Official Store)
- ✅ StockX – Verified Listings
- ✅ eBay (Top-Rated Sellers Only)
- ✅ ToyStreet / Urban Outfitters / MINDstyle
Avoid:
- ❌ Instagram resellers with no reviews
- ❌ Low-priced bulk sellers on AliExpress
- ❌ TikTok live auctions without proof of authenticity
Labubu Figures as Investments
More collectors are viewing Labubu not just as a hobby, but as an appreciating asset.
Why Labubu is Investment-Grade:
- Annual price growth for rare figures: 15–30%
- Increasing global fandom
- Artist collaboration boosts legacy value
If you hold rare Labubu toys in mint condition, consider keeping original packaging and registering ownership on collector forums or blockchain-verification platforms.
Future of Labubu in Pop Culture
In 2025 and beyond, Labubu’s presence is growing:
- Appearing in digital collectibles (NFTs & AI cards)
- Fan-made animations and AI cosplay
- POP MART teased an animated short in development
Labubu is no longer just a toy—it’s a character brand.
Final Thoughts: Why Every Collector Should Know Labubu
Labubu by POP MART is a perfect blend of artistic expression, collector thrill, and rising market value. Whether you’re drawn to its expressive design, exclusive drops, or community buzz, Labubu delivers on every level.
From the forest-dwelling original to flame-wielding Fire Rescue editions and collab series like Kuromi or Wizard Labubu, there’s a version for every fan—and every collector’s shelf.
Don’t miss the opportunity to:
- Collect intelligently
- Buy authentic figures
- Watch your Labubu collection grow in both joy and value
